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"Apple unveiled the iPhone 17 Pro and iPhone 17 Pro Max. These aren’t minor refreshes — they’re some of the most dramatic updates we’ve seen to the Pro line in years. Apple has re-engineered the design from the inside out, moving back to a new aerospace-grade aluminium unibody that houses an Apple-designed vapour chamber. That might sound like a detail only engineers care about, but it translates into something we all notice: better sustained performance, cooler operation, and space for a bigger battery. The result is a phone that not only runs faster but stays fast, and lasts longer on a charge".
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Market Info October 2025
"DJI may well have a serious competitor hot on their heels, with Insta360’s new spin off brand Antigravity. They aim to bring their trademark 360º video to drones. On the surface, A1 looks like a compact, lightweight drone. But what makes it special is what happens once it takes off. Instead of pointing a single camera at the world and hoping you got the right angle, A1 captures the entire scene in 360 degrees at 8K. Its two lenses record everything above, below, and all around. Even cooler, the drone itself is digitally erased from the footage thanks to some clever stitching software. What you’re left with is footage that feels pure, uninterrupted, and totally immersive — as if you were floating there yourself".
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Market Info September 2025
"Samsung just took the wraps off the Galaxy Z Fold7, and it's not just an iterative upgrade — it's a significant leap forward. This is the thinnest, lightest, and smartest Fold yet, blending powerful AI features with an ultra-refined design and serious camera chops. After years of tweaking the formula, Samsung’s foldable flagship is looking more polished than ever."
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Market Info August 2025
"Apple just held WWDC25, their annual developer conference where we get to see what software updates are coming to their project range in the next year. Sometimes they also drop a new product, but this was not the case this time. This was all about the software, and, although here has been a lot of debate around Apple falling behind with regards to AI – Siri was only mentioned twice in the entire event. I think it’s actually quite refreshing for a show to not be just about AI."
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Market Info July 2025
"With Apple’s new iPhones yet to come, Samsung have released another new phone. It seemed like manufacturers had learnt from previous mistakes with ultra-thin devices, but it appears that thinking is out of the window. Like the rumoured Apple iPhone Air, Samsung’s new phone is incredibly thin.
The Samsung Galaxy S25 Edge is Samsung’s slimmest phone yet, coming in at just 5.8mm thick. A titanium body addresses any strength concerns, and the display is protected by Corning® Gorilla® Glass Ceramic 2, Corning’s very latest glass ceramic cover that is resilient, but also preserves display vibrancy. The phone’s rear panel is protected by Corning® Gorilla® Glass Victus® 2. I’m not sure about anybody else, but I think it’s about time that manufacturers gave up on covering phones completely in glass. It’s simply not as strong as metal, and there has to be a solution for wireless charging that they can come up with."
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Market Info June 2025
"Nintendo have finally announced the heavily rumoured Switch 2 and it looks like the most recent leaks were spot-on!
The Joy-con 2s have indeed been updated and are much larger than their predecessors, which should make them a much more viable control method, with larger control sticks and larger SL and SR buttons. Nintendo have also removed the rail system in favour of strong magnets that have the new controllers snap on to the new system in a very satisfying manner. The release button pushes the Joy Con 2s away from the system, so strong are the magnets that attach them to the main system."
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Market Info March 2025
"Without much fanfare, and a simple selection of press releases, Apple have updated a range of their product lines starting with the iPad Air.
The new iPad Air gets an upgraded Apple M3 chip, which doubles the performance of iPad Air over the previous model (which was equipped with the Apple M1silicon). It is also significantly faster than previous models that were equipped with the A14 Bionic by up to 3.5x. On the whole, iPad Air with M3 has 35% faster multi-core CPU performance and up to 40% faster graphics than the M1model. As a result of moving to M3, iPad Air gains hardware accelerated ray tracing for the first time. For GPU intensive workflows the M3 provides 4xthe performance. The Neural Engine in M3 is also significantly improved over the previous M1model, offering 60% improved performance in AI heavy workloads."
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Market Info March 2025
"Adding to the iPhone lineup, Apple have just launched the successor to the iPhone SE: the A iPhone 16e.
The new budget iPhone features the latest Apple A18 silicon, providing lightning fast performance with 6-CPU cores and 4-GPU cores as well as a 16-core Neural Engine. This equates to a phone that can handle the latest Apple Intelligence features and AAA gaming titles with hardware- accelerated ray tracing.
The 16e also introduces a new Apple C1 modem for improved power efficiency and stable 5G connectivity. Speaking of battery life, Apple are stating that iPhone 16e lasts 6 hours longer than iPhone 11 and up to 12 hours longer than than any generation of iPhone SE. Charging is possible via either USB-C or wireless charging but the iPhone 16e does lack the newer MagSafe iPhone capabilities."
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Market Info February 2025
"This year’s biggest tech event has been and gone and there was a lot of interesting tech on show. Of course, televisions made up a big part of it, but there’s new projectors, and even a television that wall mounts using suction cups! Yes, you read that right.
Of course, it’s display tech is not the only thing at CES. The show saw the announcement of some new battery tech, not using lithium ion, that is environmentally friendly and compostable and new robot vacuums and lawnmowers. Computers were also a big part of it, especially as NVIDIA used the event to announce their new RTX50 series of graphics cards, which promise to be a huge upgrade on the previous generation. There was even a plant pot that can analyse the type of plant potted and provide updates on how much and when to water it."
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Market Info January 2025
"Samsung and Google, along with Qualcomm, have been working together in order to bring their new Android XR platform to market. They state XR is an umbrella term, combining virtual reality (VR), augmented reality (AR), and mixed reality (MR).
The first headset from Samsung, pictured to the left and called ‘Project Moohan’ will be the first to bring this experience to life. Supposedly it will feature state of the art displays; Passthrough capabilities; and natural multi- modal input."
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Market Info December 2024
"Apple’s smallest desktop computer, the Mac Mini, has undergone a major redesign and now truly lives up to it’s name - measuring just 5 by 5 inches. It could be the best product that Apple have released in quite some time. In fact, given it’s low price point, this could be one of their most important products for taking market share from the PC segment."
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Market Info November 2024
"Apple have snuck out an update to the iPad mini, which is now in its 7th generation. The previous was first introduced back in 2021, so the mini has certainly been due an update.
The 7th generation iPad mini gets the A17 Pro chip from the iPhone 15 Pro line of phones and will also gain access to Apple Intelligence. However, those features are yet to be released, something that had many cancel their pre-orders for the iPhone 16, and brand it the “most incomplete iPhone release ever”."
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Market Info October 2024
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